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31 July,2017

A charming collaboration with Fairfax & Favor

Hiho Silver is delighted to welcome the new Exclusive Sterling Silver and Gold Plated Fairfax & Favor Roller Charm to its collection. This piece was designed by Hiho for Fairfax & Favor and was launched at Newmarket Racecourse… and what a reception it received!

The stunning new charm uses yellow gold plating to link to Fairfax & Favor’s stunning gold and navy branding, something echoed in the use of the blue CZ crystals used on the roller bead. Hanging down from the bead is the Fairfax & Favor crest, complete with crown and swords, and on the back there’s Fairfax & Favor and Hiho engraving.

“We are huge fans of the Fairfax & Favor team and the products, so we were delighted to collaborate with them, to create an exclusive jewellery range for them,” said Emma Warren from Hiho Silver. “We really studied the logo and branding and looked at how we could use the elements that are synonymous with Fairfax & Favor and translate these into a roller charm, and we’re delighted with the results! More than that, we took a few to Newmarket Racecourse last week as a very soft launch and the response was amazing. We’ve also seen people tagging us on Instagram showing off their charms, and that has really made us smile!”

The charm can be added to any of Hiho’s Cherry Roller pieces that are suitably sized. It looks stunning on many of the pieces, but when added to the Cherry Roller Bangle with yellow gold vermeil, the gold tones are picked up. For new bangle purchases, the roller can be added at time of purchase, but it can also be retrofitted if the piece is sent back to Hiho or taken to any of Hiho’s tradestands this season.

“The new Fairfax & Favor Charm from Hiho is beautiful, subtle and stylish,” said Jenny Edwards from Fairfax & Favor. “It’s so nice when two brands and friends collaborate together to create such a special product.

“Already the product has received so much enquiry and is in high demand. It’s touching to see that customers and fans of both brands are responding so well to it, and want to have a piece of each brand close to them at all times.

“The charm slides onto the very popular roller bangle, and gemstone beads can be changed to suit anybody’s preferences. It’s the perfect accessory and gift. We’re excited to see what else Hiho has designed for the collection as we can imagine these pieces will be just as popular, and just as charming!”

The Exclusive Sterling Silver and Gold Plated Fairfax & Favor Roller Charm is available for £55.

To find out more about Hiho Silver, see www.hihosilver.co.uk or call 01460 221006. To view Fairfax & Favor’s full collection see www.fairfaxandfavor.com.


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